Sales and Marketing Management

JANUARY 18, 2018

Author: Adrian DeGus When it comes to starting up a company and building a brand, visuals and an overall visual representation of your brand is very important. Consistently portraying great visuals will ensure successfully portraying your brand to your vendors, employees, existing customers, and potential customers.

Branding 101

Branding Groups Research 101

Sales and Marketing Management

DECEMBER 6, 2019

Too often, marketers are seeing their podcast as a thought leadership tool meant to increase “brand awareness.” For instance, many marketers understand the show can live as a separate resource on their website or can incorporate it into their blog. It can enable them to be successful when they onboard by understanding your brand.

Branding 71

Branding Campaign Adoptable Rights 71

10,000 Birds

JUNE 6, 2014

Twenty years later National Resources Defense Council had to sue EPA to get them to act, but eventually EPA told manufacturers they had to eliminate their most toxic ingredients and repackage them more safely. The photograph in local papers did not show the brand of poison, but the colors on the package were like those of D-Con.

Rats 261

Rats Rodents Pets 2014 261

Sales and Marketing Management

MAY 17, 2020

Some are further along than others, but all can agree that this has been an unprecedented test on how even the most well-prepared companies can cope with a catastrophe. . Success can only be achieved if brands, partners and vendors are aligned in a post-coronavirus world. Now for some good news: This is temporary.

Branding 83

Branding Campaign Rights Groups 83

Sales and Marketing Management

MARCH 22, 2019

In business-to-consumer (B2C) industries, brands rarely invest resources in audience engagement without first conducting consumer research. This type of buyer testing rarely happens in B2B. The current state of market pulse insights.

Branding 72

Branding Game Industry Research 72

Sales and Marketing Management

FEBRUARY 12, 2018

Before you can express yourself emotionally through branding, I contend that you must first understand your intellectual and rational side. Positioning lies at the center of every single decision you make, from your go-to-market strategy, to the skill set you seek in your hires, to the way you invest precious resources.

Emotional 72

Emotional Branding Lifestyle Campaign 72

Sales and Marketing Management

DECEMBER 10, 2018

Compelling emails do more than make your brand stand out; they also increase profitability on multiple fronts. For example, you can convert more prospects with better messaging and more effectively manage your resources because of those results. It’s Worth the Effort. Say what you need and no more.

Campaign 87

Campaign Dogs Laws Branding 87