Sales and Marketing Management

AUGUST 20, 2017

Author: Jeff Mowatt When organizations invite me to speak at their conferences or train their team members, we start with trends that are impacting their customer relationships. Here are four customer service trends along with some tips for capitalizing on them to boost your business. Better' brands don't sell. Get creative.

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Sales and Marketing Management

NOVEMBER 8, 2017

Hiring trends, Glassdoor comments, and internal reviews all reveal insightful data and information related to company culture. After accumulating that snapshot of employee trends, it falls on the leadership team to use those data to improve employee satisfaction and productivity. Perform a pilot test. Bank of America did this.

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Sales and Marketing Management

MARCH 2, 2018

Hiring trends, Glassdoor comments, and internal reviews all reveal insightful data and information related to company culture. After accumulating that snapshot of employee trends, it falls on the leadership team to use those data to improve employee satisfaction and productivity. Perform a pilot test. Bank of America did this.

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Sales and Marketing Management

DECEMBER 26, 2019

If you don’t have a website or you fail to regularly review it’s design, content and usability, you could be missing out on countless opportunities for brand exposure and revenue generation. . Do you have a strong brand message? The brand message needs to be strong, clear and consistent. Is the design user-friendly?

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Sales and Marketing Management

FEBRUARY 10, 2020

After all, they serve as an effective means for keeping abreast of what’s trending in the industry. You won't walk away with a great deal of actionable value, but the exposure to some of the largest global brands can make up for that. You can also rub elbows with influential people.

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Sales and Marketing Management

MARCH 8, 2020

AI is the future of all sales, but it hasn’t gone from 0-1 yet in the B2B space,” says George Kocher, CEO of Brand North, a digital marketing and growth consultant. The trend in sales over the next decade will be to harness data as a strategic asset and to derive valuable customer insights that are easy to understand and quick to action.

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SalesFuel

NOVEMBER 22, 2024

Analysts trolling the open-source streets scan for red flags in real time, follow threads of emerging trends, and tune in to what's got consumers buzzing. For instance, a business might analyze consumer sentiment on social media or track public records to understand trends in its industry.

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