Sales and Marketing Management

JANUARY 9, 2020

That’s what we set out to find in our latest research study. In a simulation-based test scenario, the executives were told they were reading an email from an outside vendor sales rep they didn’t know and had never met with before. While no clear winner emerged, there was a definite loser. But does this conventional wisdom?—which

Industry 62

Industry Science Research Emotional 62

Sales and Marketing Management

JANUARY 7, 2019

So far, so good; this is crucial stuff for all salespeople regardless of experience levels. But experience shows that, even now, the fourth key element, industry knowledge, is still missing. Forrester research. Only one in five execs say that meetings with sales people meet expectations.

Industry 93

Industry Research Experiments Experience 93

Animal Person

APRIL 14, 2009

Here's another direct action and its result, as described in an interview by Larry Mantle on KPCC Radio (it's the one called " Animal Rights vs. Animal Testing "). research) rally in defense of his community (he considers himself a proxy for the entire UCLA community). Then he and the interviewer describe some of the experiments.

Animal Liberation Front 100

Animal Liberation Front UCLA Animal Liberation Primates 100