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The Best Selling Tactics Demand Outstanding Writing

SalesFuel

Fortunately, research shows the best ways to connect via writing with your audience. Your selling tactics shouldn’t rely on emails completely generated by AI, for example. And 29% will not engage with sales professionals who share misleading research, according to our surveys. It involves a few simple steps.

Emotional 105
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Our Favorite Bird Books (and one pair of Binoculars) of 2022

10,000 Birds

Here are ten titles (it could have been more) selected for their uniqueness, excellence in writing and research, and giftability. For example, many photos are shot in poor light, obscuring the true colours. Whittaker’s research aims to disprove the centuries-old assumption that birds do not have a sense of smell.

Sri Lanka 231
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What Neurodiverse Employees Want Managers to Understand

SalesFuel

The Hiring Process Some organizations pride themselves on putting candidates through grueling interviews and tests. Some experts suggest allowing neurodiverse candidates to stretch out tests and interviews over several days. For example, orange eyewear frames may be acceptable while dyed orange hair may not be.

Industry 102
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Is Medical Research on Animals REALLY the Only Way?

Critter News

Here's my response on medical research in general. I recently had a discussion about medical research using animals. There is more and more evidence that animal testing is NOT necessarily the best route to take. There is more and more evidence that animal testing is NOT necessarily the best route to take.

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Gaining executive access: what messaging approach wins?

Sales and Marketing Management

That’s what we set out to find in our latest research study. In a simulation-based test scenario, the executives were told they were reading an email from an outside vendor sales rep they didn’t know and had never met with before. Executives in the known business initiative + ROI test condition were 9.5% still hold up?

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3 Ways Customer Data Can Increase Workplace Efficiency

Sales and Marketing Management

If you provide your sales team with national trends when it asks for region-specific information, for example, you could hamper the unit’s ability to succeed, dampen morale, and increase the likelihood that team members will leave for a company that listens. Evaluate your data and the power it provides, then get ready to test your theories.

Groups 87
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Using Motivations to Turbo-Charge Your Career

Sales and Marketing Management

For example, one sales person may value personal freedom to prospect in the way that suits them, while another is driven by the need to belong to a sales team. Here’s an example from research I’ve conducted into how motivations define conflict and compatibility in any relationship—including at work. How To Identify Motivations.