Sales and Marketing Management

NOVEMBER 8, 2017

If you provide your sales team with national trends when it asks for region-specific information, for example, you could hamper the unit’s ability to succeed, dampen morale, and increase the likelihood that team members will leave for a company that listens. Evaluate your data and the power it provides, then get ready to test your theories.

Groups 87

Groups Industry Experience Experiments 87

Sales and Marketing Management

MARCH 2, 2018

If you provide your sales team with national trends when it asks for region-specific information, for example, you could hamper the unit’s ability to succeed, dampen morale, and increase the likelihood that team members will leave for a company that listens. Evaluate your data and the power it provides, then get ready to test your theories.

Groups 72

Groups Industry Experience Experiments 72

Sales and Marketing Management

JUNE 1, 2018

Demonstrating emotional intelligence and empathy goes a long way in marketing communications; no one wants to be treated as if they’re a data point. Storytelling has stood the test of time as a critical skill in sales and marketing? —?including The moral of your story is, ‘we did this for that client and we can do this for you, too.’”.

Emotional 90

Emotional Rats Morals 2014 90

Sales and Marketing Management

MAY 2, 2018

Otherwise, I’m not testing how far I can push it. For example, introducing a new sales strategy and saying things like, “I’m 70 percent sure that working this new tactic into our sales process is going to make things better.” Also, you find a lot more places to A/B test. In fact, I should probably break some.

Game 74

Game Emotional Morals Montana 74