Sales and Marketing Management

JUNE 10, 2019

So, along with Lee, we created a test scenario and recruited 500 people across North America and Europe to imagine themselves in a service failure situation. After describing the service failure and the pain it caused in the organization, we asked everyone to rank the intensity of their negative feelings toward the supplier in the story.

Emotional 93

Emotional North America Research 2018 93

Sales and Marketing Management

APRIL 13, 2020

To balance reason with emotion. It doesn’t need a long, meandering discussion about world politics, science, or global markets. Logistically, test your audio, microphone, and software in advance of the meeting. That’s because connections forge the bonds of trust. . Begin with an Understanding of the New Reality.

Agenda 157

Agenda Emotional Adoptable Game 157

Critter News

MARCH 10, 2009

I responded to a post on animalblog that cited a recent article in the journal "Proceedings" of the National Academy of Sciences. There is more and more evidence that animal testing is NOT necessarily the best route to take. Even if there are certain situations in which animal testing is the only option, ie.

Medical Research 100

Medical Research Medical Research Monkeys 100

Sales and Marketing Management

JUNE 1, 2018

Demonstrating emotional intelligence and empathy goes a long way in marketing communications; no one wants to be treated as if they’re a data point. Storytelling has stood the test of time as a critical skill in sales and marketing? The science behind storytelling. FluentStream sells primarily to government organizations?—?school

Emotional 90

Emotional Rats Morals Research 90