SalesFuel

SEPTEMBER 26, 2024

Fortunately, research shows the best ways to connect via writing with your audience. As one of your selling tactics, you may be asking the recipient to agree to an in-person presentation. And 29% will not engage with sales professionals who share misleading research, according to our surveys. It involves a few simple steps.

Emotional 105

Emotional Research Rights 105

Sales and Marketing Management

JULY 20, 2017

Here’s an example from research I’ve conducted into how motivations define conflict and compatibility in any relationship—including at work. Authentic: comfortable presenting one’s true self to others. While there’s lots of research on the importance of motivations, there’s very little on how to reliably identify them.

Psychology 79

Psychology Research Emotional 79

Sales and Marketing Management

MAY 20, 2019

Researchers in one study monitored workers at five commercial laundry plants, including one plant that served as a natural control group since it didn’t implement the wellness program. Workers were offered free health assessments, including a blood sample tested for conditions such as diabetes and high cholesterol.

Georgia 102

Georgia Emotional Atlanta Adoptable 102

Sales and Marketing Management

FEBRUARY 12, 2018

Just as a person’s identity is composed of a rational side and an emotional side, with DNA driving those pieces, a company is compelled by intellectual and emotional elements. Your position serves as the bridge between your business strategy and the face you ultimately present to the world. And how do you figure that out?

Emotional 72

Emotional Branding Lifestyle Campaign 72

Sales and Marketing Management

JUNE 1, 2018

Demonstrating emotional intelligence and empathy goes a long way in marketing communications; no one wants to be treated as if they’re a data point. Storytelling has stood the test of time as a critical skill in sales and marketing? Research behind the persuasiveness of storytelling is well-publicized. Stories get a revival.

Emotional 90

Emotional Rats Morals Research 90

Sales and Marketing Management

SEPTEMBER 1, 2017

Author: Dan Seidman Testing and launching your brilliant ideas. Here are three resources you can use to test and launch your ideas. I wanted to test a T-shirt logo for an international basketball competition in Auckland, New Zealand, where they’re known as Kiwis, after a native bird. So test away. Hoodies, hats or caps?

Pro-Test 54

Pro-Test Bulgaria Game New Zealand 54