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Our Favorite Bird Books (and one pair of Binoculars) of 2022

10,000 Birds

Here are ten titles (it could have been more) selected for their uniqueness, excellence in writing and research, and giftability. Lees and Gilroy delineate vagrancy status and trends for every bird family worldwide, highlighting examples, synthesizing research, and framing it all with their own thoughts and conclusions.

Sri Lanka 264
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Is Medical Research on Animals REALLY the Only Way?

Critter News

I responded to a post on animalblog that cited a recent article in the journal "Proceedings" of the National Academy of Sciences. Here's my response on medical research in general. I recently had a discussion about medical research using animals. This story on HIV research is one example. Perhaps it was a necessary “evil.”

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Hard for you to say you’re sorry?

Sales and Marketing Management

New research we conducted with Professor Nick Lee of Warwick Business School focuses on the apology because unless those three recovery activities are communicated effectively in the right apology framework, you reduce the possibility that everyone inside your affected client company will appreciate and give you credit for your efforts.

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Gaining executive access: what messaging approach wins?

Sales and Marketing Management

That’s what we set out to find in our latest research study. In a simulation-based test scenario, the executives were told they were reading an email from an outside vendor sales rep they didn’t know and had never met with before. Executives in the known business initiative + ROI test condition were 9.5% still hold up?

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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

Demonstrating emotional intelligence and empathy goes a long way in marketing communications; no one wants to be treated as if they’re a data point. Storytelling has stood the test of time as a critical skill in sales and marketing? The science behind storytelling. Stories get a revival. The way to do that is with a story.”.

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Top 40+ Pre-Employment Assessment Tools

SalesFuel

Neuroticism evaluates emotional stability and how well someone handles stress and pressure. Early forms of psychometric tests emerged in the early 20th century, with tools like the Myers-Briggs Type Indicator (MBTI) paving the way for modern personality tests. In the market for technical talent?