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How to Excel at Standard Sales Jobs

SalesFuel

However, many experts say that successful selling is primarily a skill set that can be developed through training and experience. A ‘Sales Gene’ May Amplify Adaptive Learning The question of what it takes to make a good salesperson has been asked of some serious academic researchers. What Skills Do Standard Sales Jobs Require?

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Animal Researchers' Emotional Blackmail

Critter News

Here's a succinct letter to the editor that summarizes the emotional blackmail propogated by animal researchers. The million dollar ad campaign by the Foundation for Biomedical Research (“Critical research,” Nov. Tags: animal research drug companies medical research. From the Spokesman-Review in Spokane, WA.

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Hard for you to say you’re sorry?

Sales and Marketing Management

New research we conducted with Professor Nick Lee of Warwick Business School focuses on the apology because unless those three recovery activities are communicated effectively in the right apology framework, you reduce the possibility that everyone inside your affected client company will appreciate and give you credit for your efforts.

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Gaining executive access: what messaging approach wins?

Sales and Marketing Management

That’s what we set out to find in our latest research study. In a simulation-based test scenario, the executives were told they were reading an email from an outside vendor sales rep they didn’t know and had never met with before. the one promoted by so many sales training programs?—?finished But does this conventional wisdom?—which

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Using Motivations to Turbo-Charge Your Career

Sales and Marketing Management

Here’s an example from research I’ve conducted into how motivations define conflict and compatibility in any relationship—including at work. Greater value : If your motivations and work goals are aligned, research says it can lead to greater vitality, job satisfaction and more effective performance. How To Identify Motivations.

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What is Your Company’s DNA?

Sales and Marketing Management

Just as a person’s identity is composed of a rational side and an emotional side, with DNA driving those pieces, a company is compelled by intellectual and emotional elements. And how do you figure that out? What does that DNA mean for positioning a company to win in the market? Positioning is, and that’s why it needs to come first.”.

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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

Demonstrating emotional intelligence and empathy goes a long way in marketing communications; no one wants to be treated as if they’re a data point. Storytelling has stood the test of time as a critical skill in sales and marketing? Research behind the persuasiveness of storytelling is well-publicized. Stories get a revival.