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Want to Create Amazing Experiences? Start With Design Thinking.

Sales and Marketing Management

The five stages of design thinking are: empathize, define, ideate, prototype and test.” Say it with me folks, empathize, define, ideate, prototype and test. Here at Creative Group, design thinking helped lead to the genesis of i|xperience® – our proprietary, human-centered design methodology. And can I get an amen?

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Some Hokkaido Winter Passerines

10,000 Birds

” A group of nine researchers published a paper titled “Exploring the fecal microbiome of the Eurasian Nuthatch (Sitta europaea)” Makes you wonder what they talked about during their lunch breaks.

Iran 181
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Exploring eBird Mobile Tracks

10,000 Birds

I recently birded the Tualatin River NWR near Portland, Oregon, and made that my test case for a deeper dive into the Mobile Track. The meanderings and backtracks in the wooded area were looking at groups of Black-capped and Chestnut-backed Chickadees, Ruby and Golden-crowned Kinglets, etc. The eBird checklist is here.

Portland 258
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Groups Seek Charges in Sheep Decompression Tests

Critter News

You heard it right.sheep decompression tests. The university stopped conducting the experiments last fall when it learned that it may have been violating state law, said Eric Sandgren, who oversees animal research at UW-Madison. From the Wisconsin State Journal.

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Shearwater Chase in Costa Rica

10,000 Birds

I strained to see them, could only see an occasional booby escape our bow, watch some of the hundreds of Wedge-tailed and Pink-footed Shearwaters zip by and hold on as our boat tested its speed. As we approached and drew nearly alongside the small seabirds, we also tested the limits of our optics, our balance, and our focus.

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Come to India With Babita Wildlife Tours!

10,000 Birds

Babita Tours has many years of experience organizing tailor-made wildlife tours for private groups in this wonderful country. We travel from Delhi via Agra to visit the Taj Mahal, a truly magical experience with the added bonus of Black-winged Stilts and River Lapwings on the Yamuna River.

India 195
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Come See Birds and…Everything

10,000 Birds

The best test of that proposition, of course, is to repeat it to any one of the hundreds of thousands of birders who have, say, a family. But we frame these birding highlights within a broader, more comprehensive experience, visiting world-class museums, archaeological sites, and cultural landmarks.