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The Psychology Behind Unexpected Rewards

Sales and Marketing Management

Let’s take a closer look into the psychology behind the element of surprise and how it can be used as part of a larger sales incentive strategy. In famous experiments on mice, psychologist B.F. Here are some ways you can use unexpected sales incentives wisely: Combine unexpected rewards with training.

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Why Likability is Among the Most Effective Sales Techniques

SalesFuel

But at this stage, we’re all on training wheels. Their experience, qualities and skills allow them to form deeper, closer relationships with others. Dr. Judith Orloff offers techniques in the art of reading people in an article for Psychology Today.

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How you manage makes a difference

Sales and Marketing Management

Depending on the experience and confidence of the rep making the presentation, the effect could help them sprout wings or simply be a hot, fiery mess. Tim Houlihan is an evangelist of applied behavioral economics with more than 25 years of experience in product development, training, sales leadership and marketing strategy.

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Chaser, the dog that knows 1000 words! #Chaser1000

4 The Love Of Animals

The story of Chaser actually begins with Yasha, the faithful companion of John Pilley, emeritus professor of psychology at Wofford College in Spartanburg, South Carolina. Yasha paved the way for what would later happen with Chaser, as Yasha often would take part in many classroom behavioral experiments.

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The 5 Marketing Conferences You Need to Attend in 2020

Sales and Marketing Management

You'll get hands-on experience with new tools and technologies, and the event itself is chock-full of inspiring keynotes on a variety of topics – from accessibility to diversity. If you have time to experience the city, try Red Farm; it has some of the best dim sum in this part of the city, and it’s right near the conference venue.

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Negotiating a Deal In Crunch Time

Sales and Marketing Management

In our experience, presenting a solitary offer gives them the ability to counter much lower than you’d like. By presenting three, however, you psychologically establish bookends at upper and lower ranges, as well as something in the middle. Ideally, you won’t have to settle just because the clock is ticking. Why three choices?

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G.I. Joe and your sales incentive

Sales and Marketing Management

Again, knowing isn’t sufficient if your people aren’t trained to do what’s being asked of them. Train them. Reps improve and deliver great results when they are engaged, focused, trained and have established their own goals. Effective motivation requires both economics and psychology. Don’t hold back. Coach them.