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Solid Air: Invisible Killer Saving Billions of Birds From Windows–A Book Review

10,000 Birds

The first half describes the problem (why birds hit windows, the scale of the deaths, scientific research, what happens when birds strike windows) and the second half discusses what to do about it (community and worldwide education, window deterrent solutions, legal mandates and building codes, citizen science–what individuals can do).

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Hard for you to say you’re sorry?

Sales and Marketing Management

So, along with Lee, we created a test scenario and recruited 500 people across North America and Europe to imagine themselves in a service failure situation. Four different combinations of the five apology elements were created to test for the best approach. The one clear and consistent winner was test Condition No.3.

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ACTION ALERT! Tomorrow, MARCH 15, 2011, is the deadline for public.

10,000 Birds

The sandhill crane has the lowest recruitment rate (average number of young birds joining a population each season) of any bird now hunted in North America. Hunters will be required to pass and ID test. For my new book, due out in 2012 from Houghton Mifflin Harcourt, I’ve been researching sandhill crane hunting.

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