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Pre-Hire Assessments Help Employers Find Great People

SalesFuel

In the SHRM survey, around 54% of organizations report using pre-employment assessments. Around 20% specifically test employees for job knowledge or involve work simulations. For 14% of employers, personality tests are key. Nearly 75% of HR pros believe assessments can increase the “quality of their organization’s hires.”

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AI and HR: How Technology Is Changing the Hiring Process

Sales and Marketing Management

The relationship between employer and employee has been tested repeatedly since the pandemic. Leveraging AI responsibly can put organizations in a position of advantage for successfully adapting to the evolving landscape of work.

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Developing Leaders: Know That Confidence is Not Competence

SalesFuel

How Confidence Helps Your Organization Confidence, especially in the sales world, matters. They found that organizations headed by individuals who over-relied on confidence and skimped on competence fell short of expectations. As they take a broader view of the organization, they are no longer able to track details.

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7 Skills You’ll Need in Marketing for 2021

Sales and Marketing Management

One reason for this: marketing doesn’t speak the language of business and isn’t aligned with the goals of the rest of the organization. . Modern marketers test their assumptions and optimize their campaigns. Make 2021 the year that you build an infrastructure that allows you to run more tests and run them more often. .

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Profile of "Pro-Test"

Critter News

Here's a scathing overview in Primate Freedom of the new organization "Pro-Test," an organization of animal researchers who want to advocate for their work. Long and impressive expose.

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PETA Protests Military's Testing on Pigs

Critter News

They are fast, organized, committed and they get attention. Tags: animal testing animal cruelty military pigs medical research PETA. But it's worth noting that someone out there took some action on this gruesome story. And that's what I like about PETA and why I recently became a member for the first time.

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Why Traditional Marketing Is Broken (and 5 Ways to Fix It)

Sales and Marketing Management

We sit in endless meetings, debating annual plans – or worse, a three-year strategy – without feedback from the market or the rest of the organization. The traditional marketing organization is broken. The result is poor execution and an inability to communicate marketing’s value to the rest of the organization. .